[Summer 2014 ] Ice Bottle Coca Cola Campaign in Tokyo

Ice Bottle Cola Japan Summer 2014

headed out to Roppongi Hills early in the morning hoping to be within 50 people in the line before 10am. Just for this coupon that allows you to buy the limited 50 bottles per day…of….

Ice Bottle Cola Japan Summer 2014

All this work just to try out this Summer novelty item – Ice Bottle Coca Cola

Ice Bottle Cola Japan Summer 2014

Oh you Japan Coca Cola, so evil! Why do Japanese have all these fun ideas?

Ice Bottle Cola Japan Summer 2014

The 50 pieces of coupons are all distributed at 10am (1 coupon per person) but you can only buy it at 12pm. A lucky thing is that they have this Summer festival ongoing right now so it was just perfect (more on that in another post)

Ice Bottle Cola Japan Summer 2014

So finally, at 12pm….everyone who got the coupon rushed to the pop up store to buy their ice bottle even though you can buy it anytime from 12pm – 7pm on that day.

Ice Bottle Cola Japan Summer 2014

It is all just for the fun and novelty. It is a bottle of ice shaped like the Cola bottle which they used the funnel in around 100ml of Cola for you.

All in a day’s of work for this icy bottle priced at 500JPY. A normal 330ml bottle only cost 130JPY in Japan.

Ice Bottle Cola Japan Summer 2014

Perfect shape of the Cola bottle. However, it was damn cold and it was tough to try to take selfies and photos while the bottle melts in your hand.

Ice Bottle Cola Japan Summer 2014

But I wasn’t the only ones busy with photo taking 😉

Ice Bottle Cola Japan Summer 2014

People who didn’t get the chance to buy it was looking at us in envy ( I hope) especially the kids who was scrambling all over to touch the bottles . After you are done just insert your ice bottle into this holder and it would melt away! It was a little pricey for such a bottle of Cola but the experience overwhelms it 🙂

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